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Social Media Education Series @ Ometz

Posted by Bishin on May 4, 2012 in Lesley's Blog |
Agence Ometz

My friend and colleague CT Moore is giving a 3 part social media training session through Ometz in May, and I’ll be co-instructing with him on the first session.

It’s only $200 to register for all three (save $25). Click on one of the sessions listed below for more information:

May 9: Social Content Strategy & Blogging

May 15: Facebook Marketing Tools

May 23: Social Strategies & Best Practices

The purpose of this three-week series is to offer the basics of social media marketing. Designed for job seekers who want to increase their skills in core aspects of social media to make them more marketable to employers and for employees who choose to go individually or are asked by their companies to learn how to acquire social media tools to apply in their workplace.

There are only a few seats left in the 3 part social media training workshop, so book your seats now.

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Pinterest Waiting List: Brilliant or Bananas?

Posted by Bishin on April 8, 2012 in Lesley's Blog |

It took me a while to want to join Pinterest. While it’s a great idea, I was a bit turned off after joining Google+ and haven’t been in the market for yet another social media tool that collects cyber dust. After waiting a few months and checking it out through a colleague’s account, I decided to take the plunge. This evening, I went online, asked to join Pinterest, and got the following email:

Much like the nightlife mentality that any place without a line isn’t worth getting into, Pinterest is making me wait; hoping it will wet my appetite for, and raise the profile of, the desired destination. In other words, Pinterest is the new cool club.

Not sure if I find this brilliant or really annoying. I think the answer is both. They have now piqued my interest, and as long as they approve me before I lose said interest, I’ll be hooked. In this way, Pinterest has done something quite engaging and intelligent.

Mind you, if it takes too long, or they make me jump through too many hoops, I may just go back to posting my pictures on Twitter and call it a day.

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Coolest thing in the House | Copywriter Edition

Posted by Bishin on March 22, 2012 in Lesley's Blog |

Our copywriting buddy Dan shot this fun segment for a series called “Coolest thing in the House.”

Great house and a great guy, so check out Fish Out of Water – Coolest Thing in the House:

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Kimmel’s Trailer for Movie: The Movie

Posted by Bishin on February 28, 2012 in Celebrity, Entertainment, Video |

Jimmy Kimmel‘s done it again. Movie: The Movie is a mock trailer for what is billed as “Something that packs everything moviegoers love into one spectacular motion picture event.”

I don’t watch any talk shows on a regular basis, save Colbert, but Kimmel’s short movies have transcended television and make for perfect web watching. Much like SNL’s digital shorts, these videos have garnered circulation and viewership on the web in a way that never would have been possible in a strict-tv format. Kimmel has done some pretty great stuff in this area. Remember “I’m f***ing Matt Damon”?

This jem was released to coincide with the Academy Awards, and features about as much as star power as the Oscars themselves.

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Sibling scuffles

Posted by Bishin on February 8, 2012 in Family, Lesley's Blog, Life, The Pups, Video |

Palmer (a pomeranian poodle) and Luca (a wheaten poodle) engage in some friendly sibling scuffling.

Maybe because they keep burrowing into each others fur, the wrestling always ends with a good shake and a sneeze. Cracks me up every time.

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Social Media Explained

Posted by Bishin on January 16, 2012 in Copywriting, Marketing, Technology, Writing |

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So Let’s get this straight…

Posted by Bishin on December 16, 2011 in Copywriting, Entertainment, Life, relationships |

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Clinton Foundation: Celebrity Division

Posted by Bishin on November 14, 2011 in Celebrity, Entertainment, Lesley's Blog, Politics, Video |

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Punctuation Saves Lives

Posted by Bishin on October 11, 2011 in Copywriting, Writing |

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Dead Chicks

Posted by Bishin on August 25, 2011 in Copywriting, Lesley's Blog, Life, relationships, Writing |
Let it go

You ever harp on the past and keep revisiting things you just can’t change? I’m certainly guilty of holding on too long, whether it be to a piece of copy I’ve already submitted and can no longer change, or to a relationship I know has run its course. Why is it so hard to let go of the past? Often, it’s not the past itself, but the what-could-have-beens that are the most difficult to overcome.

I’m reminded of a passage from Salinger’s Just Before the War with the Eskimos:

“… She reached into her coat pocket for her purse and found the sandwich half. She took it out and started to bring her arm down, to drop the sandwich into the street, but instead she put it back into her pocket. A few years before, it had taken her three days to dispose of the Easter chick she had found dead on the sawdust in the bottom of her wastebasket.”

Let it goMove on. Let go. Easy to say, not so easy to execute.

But if you can do it, I mean really, really do it, then there’s freedom in letting go. I’m not saying you should forget; embrace what you’ve done. Learn from your past. And then move on.

I, for one, am going to make a concerted effort not to hold on to dead chicks.

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